How do I get started as a new artist?

Start by refining your sound, building a catalog of original music, and defining your brand. Invest in quality recordings, a social media presence, and networking with other creatives. Don’t wait for perfection, consistency and authenticity will build your momentum.

Who do I need to know to succeed in the music industry?

Success is built on relationships. A music producer or engineer you trust, a mentor or experienced artist for guidance, a manager or creative advisor for networking, and DJs, playlist curators, along with influencers for marketing are all crucial in a swift and strong music career. Additionally music attorneys for are invaluable for contracts and auditing. Lastly and most importantly you’ll need fans, never underestimate the power of word of mouth.

What should I focus on first: music, branding, or marketing?

Start with your music, then quickly build your branding and visuals (logos, photos, story) to match the tone of your sound. Marketing should grow in tandem, starting with content creation and audience engagement on social media platforms. Live appearances will also build your confidence and portfolio while providing marketable content if captured right.

Do I need a label to be successful?

No. Many independent artists are finding success by owning their creative process and leveraging digital platforms to reach global audiences. While labels can provide valuable resources, building independently first gives you the freedom to shape your brand, grow your fanbase, and generate income on your own terms. When the time comes to explore partnerships, the influence and momentum you’ve already built will give you stronger leverage in any negotiation.